Pets Elite Dehydrated Raw Food is made purely of raw meat, making it highly nutritious and easy to digest.
How will your DOG’S life improve?
• Shinier coat • Cleans teeth and gums • Helps reduce aggressiveness & hyperactivity • Assists with fresher breath • Assists with muscle gain/fat loss
How will YOUR life improve?
• Your dog’s eating pattern will change but simplify • Easy portion control • Highly nutritious food means smaller portions and less stool • Convenience without feeling guilty • The comfort and satisfaction of knowing that you are feeding your dog its ancestral diet on its own terms
The Pets Elite Dehydrated Raw Food contains: • No salt • No sugar • No gluten • No grain • No flavor enhancers
On a raw food diet, your dog should balance and regulate their food intake as required – this is why we do not give specific feeding instructions but offer some guidelines.
Feeding information and guidelines: See the chart below for approximate meal portions.
On average an adult dog will eat approximately: (per day)
Dog Weight 5kg/11lb = 35g - 10kg/22lb = 70g - 20kg/45lb = 140g - 35kg/77lb - 245g - 45kg/100lb - 290g
Portion 7g (food) x dog’s weight (in kg) = Food portion (in grams) calculator e.g. 7g x 20kg = 140g •
You will find that they start to eat only when they feel hungry or as energy is required. Therefore, rather than feeding at specific times, your dog should continuously have access to the food along with fresh drinking water. • Due to its taste and consistency your dog may initially consider the food to be a treat but should then adopt it as its staple diet within about 10 to 14 days. • Because the ‘dehydrated raw food’ is highly nutritious and formulated based on your dog’s ancestral diet, you may find that your dog may start to skip meals or may choose not to eat at all on some days. Some people worry that their dog is not eating enough or may no longer like the food, but if there is no visual muscle loss the nutrients consumed are sufficient -- it is simply because the food keeps your dog sustained for longer. • A decrease in the amount and frequency of food consumed is to be expected and not eating for a day or two is a dog’s natural form of detoxification. • Over time dogs who are overweight should shed excess fat but not muscle weight. • Due to the dehydrated raw food’s high nutritional value you may also find that your dog will eat and pooh significantly less than before. However, if you have a dog that tends to overeat and visibly gains fat, we suggest that you limit access to the food. This is rare though! Your dog should quickly adapt to the new diet. Also, it is important to remember that the raw food diet must not be mixed with kibble or any carbohydrates. Switching over to the Dehydrated Raw Food: • You can instantly switch to the new food. • If your dog has a sensitive stomach, you can wean your dog or slowly integrate the new food, although this is rarely necessary.
The Dehydrated Raw Food was developed locally by German master butchers and nutritional experts along with a qualified animal nutrition scientist accredited by the South African Council for Natural Scientific Professions (SACNASP). Our most senior contributor has more than 40 years of experience in the industry and collectively Pets Elite has a combined experience level and acquired knowledge base of over 150 years.
Yes, extensive testing was directed by a certified Cape Town-based laboratory, and further tests and monitoring were conducted by a Food Science Centre to provide accurate shelf-life parameters.
Approx. 90% of the moisture is extruded from the regular raw food during a process, which never exceeds 35°C. As a result, raw food is not cooked and retains all the nutritional and health benefits of wet raw food. ANY FOOD EXPOSED TO TEMPERATURES IN EXCESS OF 45°C WOULD BE CONSIDERED COOKED.
Our production process incorporates several measures under a strict hygiene management system to control pathogens. First, we source all our raw materials from export-accredited suppliers who provide us with high-quality products. Furthermore, we utilize specialized production processes and management systems including nontoxic sanitization systems (e.g. UV and ozone). The laboratory that does our testing confirmed that an additional benefit and protective measure of our product is the absence of grain. Dehydrated meat has a lower potential for carrying pathogens compared to dehydrated grain.
Our statement, “The goodness of raw food, with the convenience of dry food” really sums it up quite nicely. Essentially, our Dehydrated RAW food is an improved type of raw food because we provide an uncooked meat diet, which can be stored without freezing and served without the hassle of defrosting – therefore, fusing health and convenience into one nutritional product.